A HIPPO Internet Marketing Training blog by Corey Creed

The Jungle Map, your guide through internet marketing

No more Wikipedia Links!

January 23rd, 2007

For about a year now, one of the best links to get to your website was a link from Wikipedia. If you are not familiar with Wikipedia, it is simply a user-generated encyclopedia. In other words, anyone can add, delete, or edit any information they want to.

Why did site owners want a link? The traffic is good, but the link is even better. The pages in Wikipedia are on-topic and carry a lot of weight (PageRank) with Google, in particular.

But Barry Schwartz at Danny Sullivan’s Search Engine Land is now reporting that they have put the nofollow tag on those links. In other words, although the link still works, you do not gain the added benefit of increasing your Google PageRank.

To put it in SEO terms…

No more gaming Wikipedia for Link Love!